We have seen the vast amount of benefits, social media has had on businesses throughout the world. Today we will be discussing just some of the major advantages that social media has had on the business world.
- Social media can be used to grow sales. This is because it allow for open discussion, customer reviews and it drives awareness of new products and services offered by the particular company. Once a business owner has established an online community, traffic will be increased to the main website, as a result, sales will increase.
- Social Media has the potential to strengthen relationships with clients. This is because it enables more interactive sessions as thoughts, ideas and comments can be shared via this medium.
- By using social media, customers will be more engaged. Business owners can have online giveaways, a business that does this is the telecommunications company "Digicel". This deepens relationships between businesses and clients and endorses loyalty between them as well.
The pictures below show some businesses Facebook and Twitter pages respectively.
As we can see here a lot of businesses have saw the benefit of using social media to promote there products. They are all jumping on "The Social Media Bandwagon".
Leave your comments and tune in next week as we will be talking about how celebrities make use of social media. Goodbye for now :)